Ok, so for those of you who don’t know what it is, here’s the Wikipedia definition: The computing resources being accessed are typically owned and operated by a third-party provider on a consolidated basis in Data Center locations. Target consumers are not concerned with the underlying technologies used to achieve the increase in server capability, and is sold simply as a service available on demand. Check out this Business Week article on how it works.
And why I love it… Force.com’s tagline says it best “Finally, Focus on Innovation, Not Infrastructure“. What this basically means is that application creators can focus on the experience the app provides to the end users and don’t have to worry about scalability, it’s taken care of by the service provider. It significantly lowers the barrier to entry for internet startups. Power to the people.… yeah!