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Archive for April, 2008

Social Media is fairly new and there’s no ’sure win’ strategy. Social media doesn’t really work with a grand strategy and campaign launch. It is somewhat organic. It’s not selling or spying. It’s about understanding people, potential users, being a friend, finding some truth on thoughts and perception. It’s not an online survey where you [...]

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Popularity of twitter is spawning support systems around it, latest in the line being short URLs.
We’re all familiar with TinyURL, but with only 140 character to work with there’s a need to shorten it as much as you can. Enter is.gd
BHC3 demonstrates via an example in his blog

Full URL: http://bhc3.wordpress.com/2008/04/05/friendfeed-rss-is-a-fantastic-discovery-tool/

82 characters

TinyURL: http://tinyurl.com/6qhk4n

25 characters

is.gd: http://is.gd/7oc

16 characters

So [...]

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When I first came across Twitter, I couldn’t understand it. So I can put 140 characters on a web site to tell the world what I am doing at the moment… Who cares? And why would I want to know what others happen to be doing at the exact moment they decide to share it [...]

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With international favorites like Facebook, Orkut (yes, it’s back) and MySpace gaining traction in Indian markets, it’ll be really difficult for the “me too” websites with a “follow the leader” mentality to hold out in this space. In a product where the content is 100% user created, a country specific product seems out of place.
Big [...]

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What does Web 2.0 mean?

Stumbled upon this interesting response to a question posted on LinkedIn
“It is really hard to define exactly what Web 2.0 is about, isn’t it? It can be about creating online content or about social applications or about collaboration or about AJAX or about reusing existing services in order to create brand new services. That’s why [...]

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